Here you can download the new image campaign of Lustran Polymers.

Image Campaign

Since October 1, the Business Unit has been operating under its new name, Lustran Polymers (LUP), with its own corporate design. The new alignment of the Business Unit is being supported by an image campaign which draws the public's attention to this strong new partner and its global position as a leading supplier of colored ABS and specialties.

The focus is on the Business Unit's flagship – the “Lustran” brand with its varied range of products. The adverts, which are entirely in keeping with the new corporate identity of Lustran Polymers, present the product benefits of Lustran in a rather unusual manner.

The campaign has already been launched in Germany and is soon to be extended throughout Europe, and later also to NAFTA and Asia. Advertisements will be appearing in the “K-Zeitung” and “Zulieferermarkt” (both Germany), “Revista de Plasticos Modernos” (Spain), “International Plastics Material News for China” (China), “Modern Plastics & Polymers” (India) and in “Plastics Technology” and “Modern Plastics Worldwide” (both USA).